Every year on July 28th we celebrate #ILoveMyCreditUnion Day. The purpose of the #ILoveMyCreditUnion movement is to bring credit unions together internationally on a single day with the purpose of inspiring authentic and high-energy conversation about why we love our credit unions.
What do you love?
There are many reasons to love your credit union. Maybe you love Alive because of our active involvement in the community. Perhaps you love that our lending is all decisioned in house and by a human being. It could be that you are enamored with our supportive and hard working back office staff. You may love that each of our member service representatives and tellers know our members and offer account solutions specific to the individual.
Whatever your reason is, now is the time to share your unique experience and perspective. During #ILoveMyCreditUnion Day, we along with hundreds of other credit unions around the world, will share our love on social media by using the designated hashtag. We can also use this opportunity to engage with our members. Use the branded #ILoveMyCreditUnion slips provided to your supervisor to ask your member, “I see you have been a member with Alive for 20 years, can you share with me what you love about your CU?”. It’s also a great time to share your appreciation for the members who trust us each day with their money. These are the funds that secure their home, provide for their family, and allow them to accomplish their dreams.
Your call to action:
Leading up to July 28th, you may receive an email request to share your story. Your story may be a way that Alive has supported you in your personal or professional life that drives your love and support for our CU. On the day of, be sure to share and repost our posts on your personal social media or share your own personal story to help spread the word!
On #ILoveMyCreditUnion Day, please wear your red I love my CU shirt or another Alive branded shirt in red or black to correlate with our efforts.